Just Launched sellers now often get suspended in a matter of hours after they start listing popular brand products. Even if they are quick enough to list thousands of products, Amazon system detects this and puts the account on review.
This also affects legitimate sellers, but ultimately it makes it harder for a scam seller to get away with the scam. Sellers are required to provide documentation like business license and invoices to proof their business standing and source of products, something scam sellers are unable to do.
Suspended sellers get an email like the one below and have 30 days to react.
We are reviewing your Amazon.com seller account. During our review, you will not be able to sell on Amazon.com. If you have sales, funds will not be transferred to you during the review but will stay in your account.
Within the next 30 days, please provide the following documents and confirm there is a valid credit card on file:
-- Utility bill with name and address visible
-- Business license
-- If you have active listings, include copies of invoices, receipts, contracts or delivery orders from your supplier issued in the last 90 days.
You can send files in .pdf, .png, or .gif format. These documents must be authentic and unaltered. You may remove pricing information, but the rest of the document must be visible. Please send the documents to [email protected]
Once we receive your documents, we will review them and decide whether you may sell on Amazon.com again. If you do not send the requested documents within 30 days, we may cancel your listings and any funds in your account may be held for up to 90 days, but funds could be held longer.
To learn more about account reviews, search for "Selling policies" in Seller Central Help.